B.C. Beer Blog

The who, what, where, when, why, and how of B.C. craft beer

Posts Tagged ‘social media

Why Grapes are Being Freed While Hops Remain Shackled

leave a comment »

by WanderingPaddy

Over the past month, BC wine consumers and the BC wine industry have had several reasons to pop champagne corks in celebration of changes to both federal and provincial laws which have benefited both groups. First Bill C-311, a Private Member’s Bill introduced into the House of Commons by Okanagan-Coquihalla MP, Dan Albas, prompted an amendment to the Importation of Intoxicating Liquors Act (IILA) of 1928. Federal law now allows wine, and wine only, to transported or shipped across provincial borders by consumers. Spirits and beer are still illegal to ship or transport across provincial boundaries, as they have been since the introduction of the IILA.

Next, the provincial Liberals got in on the act by allowing consumers to buy direct from Canadian wineries. As an added bonus, they do not have to pay the BC Liquor Distribution Branch’s (LDB) 123% mark-up! Even though the feds now allow cross-border wine shipments, it is the provincial governments that ultimately have control over what alcohol gets imported into their jurisdictions. So this move was critical to give Bill C-311 some meaning. Again, these allowances were made for wine only, leaving laws unchanged in regards to spirits and beer.

Read the rest of this entry »

Advertisements

A Question from the Audience

with 4 comments

Big River brewpub, Richmond, BCWhen I wrote the “So You Want To Open A Brew Pub” series of blog posts here as a guest blogger, I didn’t have any grand ambitions beyond giving back to the community and sharing some knowledge. The series has proven fairly popular. Today, someone who I apparently met while working for Building Opportunities with Business, put two and two together and sent me a couple follow up questions. I decided to share the answers with the rest of our readers.

Have you come across any stats/articles for the size of craft beer marketing budgets? How are they making a name for themselves in the face of the dominance of the big breweries?  Read the rest of this entry »

Why Vancouver Craft Beer Week?

with 9 comments

Vancouver Craft Beer Week logoVancouver has experienced varying degrees of success with its beer festivals, but hasn’t found its groove to the degree that Victoria has with the Great Canadian Beer Festival or even Penticton with the Okanagan Fest-of-Ale. Having heard this topic brought up on a number of occasions over the past couple of years and the inevitable lamentations that followed, I was determined to do something about it.

The main challenge with putting on an event similar to the aforementioned, though, is the money required to stage it. It seems that those with the passion don’t have the money and those with the money either don’t have the passion or don’t have the confidence in you pulling it off if you haven’t already proven yourself. If passion for craft beer and money were hand-in-hand in Vancouver, then we wouldn’t be in this Catch-22 predicament.

Nevertheless, staging a large event on a single day without a reputation from a positive track record is a risky venture. There is a lot riding on just a few hours. The GCBF and OFOA got to where they are today by lots of hard work, building them up over more than a decade from smaller beginnings. Would we really have to wait that long before Vancouver finally has itself a beer festival worthy of its status as the largest metropolis in Western Canada? Could we wait that long?

Read the rest of this entry »